While IoT solutions deployments surge continuously across diverse business sectors, new emerging sensors technologies are paving innovative IoT services to improve well-being and lifestyle. Meanwhile, it is well known that simply adding sensors to an existing product and streaming data to a dashboard does not mean that a value add has been created. Getting market traction depends highly on services offered and hence the need for cross-domain application to increase user experience. This forces the industries to converge and adopt multi-domain sensors covering a broad range of application. Fouad Bennini takes a closer look at how multi-domain sensors can contribute to that trend and why AI is a key success factor, from the perspective of a sensor solution innovator.